Since the launch of our brand in March 2016, we’ve been taking baby steps towards a more sustainable ethos that’ll help reduce our carbon footprint and aid you in making more conscious consumer choices. While we’ve done away with plastic bottles in our stores and office, reduced our consumption of virgin plastic, and embraced paperless billing from the get-go, there’s a lot more we need to do to really negate our impact on the environment.

Our CEO, Creative Director, and Art Director weigh in on our current packaging and speak about our shift to sustainability as our third birthday approaches in 2019.

Video direction: Bhavana Malhotra

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